Add Black & White and Sepia options to Instant Digital Downloads
It would be a great idea to Black & White and Sepia options to Instant Digital Downloads. This would create extra income for both photographers and for yourselves at Instaproofs as well.
It seems like such an obvious idea because Instant Digital Downloads seem to be the future - so it would be great to give customers extra reasons to spend money at Instaproofs.
I hope you will consider it - and get it up there as soon as possible, thanks.
Thank you for the suggestion Antony. Please clarify for us this: how would this result in more sales for you than selling standard instant downloads? You customers can already purchase an instant download, and with that they can convert it to anything they would like (sepia, b&w, etc.). So, how would limiting your customer to a single option (b&w can’t be converted back to color, for example) help you sell more of your images or encourage your clients to spend additional money?
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Antony commented
Thanks for your message Adam, I understand what you’re saying. My comment isn’t based on science - all I know is people seem to buy based on emotions & want what they want. They also want as little hassle as possible from their purchase. For example I just had someone buy 2 of the same instant digital download to “give one to her friend”. If this option was available it’s possible it might increase sales (incrementally to start maybe) on digital downloads by giving the client that extra choice. Of course if offering this option is technically more costly/complicated than the sales it may generate then I understand this too, I really like what you’ve created & thought it might be a way forward, even as an experiment to start with. You never know, it might catch on. Thanks again for considering it.